Blog

ERP transformations promise efficiency and insight, yet nearly 70% fail - often not because of the software, but because organizations carries over broken processes. This article explores why so many ERP projects derail and what leaders can do to ensure their systems become catalysts for change rather than anchors holding them back.

Legacy systems remain the backbone of many B2B enterprises, powering ERP connections, portals, and operations - but their cracks are showing. Expensive to maintain and slow to adapt, they quietly block innovation and frustrate both employees and customers. This article breaks down the tough choice B2B leaders face: rebuild from scratch or modernize in stages.

Outdated digital interfaces are costing industrial manufacturers business. As engineers and buyers increasingly rely on online research, a clear, functional user experience has become essential. This article outlines key design practices that improve usability, build trust, and support better conversion in today’s B2B reality.

B2B companies often struggle to transform raw, scattered data, like product catalogs, order histories, and invoices, into meaningful insights. This article explores how narrative-driven analytics can bridge the gap between data and decision-making. Drawing from real-world challenges it outlines a step-by-step framework for turning data chaos into clarity, especially during platform migrations.

B2B buyers today aren't just looking for good prices or reliable service - personalization is quickly becoming the factor that sets brands apart. In this piece, we'll break down what buyers really mean when they ask for personalization, which tools they actually use, and how smart implementation can lead to stronger loyalty, better satisfaction, and more consistent sales.

Mobile is now a critical part of how B2B buyers work - but most suppliers haven’t caught up. This post breaks down what buyers expect from mobile commerce, where current experiences fall short, and what businesses can do to close the gap with better design, payments, and personalization.

Decoding B2B Buyer Behavior Across Generations. The article showcases how generational preferences shape B2B purchasing decisions - and how to tailor your strategy to boost relevance, trust, and engagement.

Balancing online and offline B2B sales boosts reach and loyalty. This guide explores how to align both channels for a smooth, customer-first strategy.

For distributors, success with AI starts by keeping humans in the loop. Learn how a human-AI partnership reduces risk, speeds up results, and builds long-term capability without sacrificing control.

Agency-client success relies heavily on clear, consistent communication. Learn how adopting a partnership mindset, establishing strategic communication channels, and proactively engaging throughout the project lifecycle can drive better outcomes and lasting collaboration.

B2B pricing complexity challenges distributors in eCommerce. Discover practical solutions beyond standard retail platform limitations.

Manual data transfer between systems creates costly bottlenecks and errors. Discover how smart integration can eliminate workarounds and enable business growth.